THE MOSS REPORTS
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PURSUING POMEGRANATES
Andy Warhol predicted that in the future everyone would be famous
for 15 minutes. Perhaps, by the same token, every exotic fruit or
vegetable will also get its quarter-hour in the sun. That time has
clearly arrived for the pomegranate. Recent articles in such otherwise
staid publications as Lancet Oncology and the Journal of the National
Cancer Institute have asked whether pomegranates could be "nature's
power fruit."
Pomegranates have a tough reddish rind and an interior containing
many seeds, each enclosed in a juicy, mildly acidic red pulp. They
are among the oldest and most fascinating of cultivated plants.
A small deciduous bush or tree of the myrtle family, the pomegranate
is native to northwestern India but is now widely cultivated for
its edible fruit in many parts of the world (Fetrow 1999).
In the last year or so, a California company, Pom Wonderful, has
been busily promoting a new line of pomegranate juice blends. Time
magazine has enthused over it and new pomegranate-based cocktails
have been created. Suddenly this once obscure fruit, which was generally
found lurking modestly at the edge of the banana display, is showing
up everywhere. I knew the pomegranate had 'arrived' when my local
supermarket, never known for left coast trendiness, suddenly greeted
me with a large promotional display featuring pomegranate juice.
So part of the craze can be ascribed to skilful product placement.
Another source of renewed interest comes, oddly enough, from some
religious groups. That is because, in the Bible, God specifically
singled out the pomegranate as one of the delights awaiting the
Hebrew nation when it reached the promised land (Deut. 8:8). In
another Biblical passage, the Israelites, wandering around the desolate
Zin Desert, complain that in Egypt at least they had "grain
and figs and grapevines and pomegranates" (Numbers 20:5; see
also Numbers 13:23 and Joel 1:12) - an early version of the four
food groups. Some literal-minded religious groups aspire to emulate
the ancient Jews in every respect. As a result of such references,
they have rediscovered the pomegranate and embraced it as a "delicious
and healthy Bible juice" (Foods of the Bible, 2004).
Some scholars have suggested that in the Book of Genesis it was
the pomegranate, not the apple, with which Eve tempted Adam, leading
to the expulsion of the pair from the Garden of Eden. Along with
citrus and peaches, the pomegranate is also one of the three blessed
fruits of Buddhism. In Greek mythology, the goddess Persephone was
sentenced to spend half the year in the underworld just for consuming
six pomegranate seeds - a backhanded compliment to the fruit's allure
(McLaughlin 2003).
The name "pomegranate" comes from botanical Latin, Pomum
granatum, meaning "grained apple." The "grains"
in question are not grasses but the tightly-packed juicy seeds of
the plant. The Romans themselves called pomegranate "Punicum
malum," or the Carthaginian apple. (Punic was another term
for Carthaginian.) This was because they received their own ample
supply via the North African city of Carthage. There are also depictions
of pomegranate trees in the House of the Faun in Pompeii (Melillo
1994). Pomegranates figure prominently in other religious and even
magical ceremonies. In alchemy, pomegranates, like other red substances,
were considered akin to blood, and therefore helpful in promoting
longevity (Mahdihassan 1984). With a nod towards the fruit's mythological
reputation, Pom Wonderful has been promoting pomegranates as a means
of helping you cheat death. One advertisement states, "It's
been around for 5,000 years. Drink it and you might be too"
(McLaughlin 2003).
So is the pomegranate really something you need to add to your
diet? Or can you can safely forego it until, let's say, feijoa,
litchi nuts, and cherimoya edge it aside for their own fifteen minutes
of fame?
Actually, the pomegranate's health value is well documented, but
you have to have a taste for the fruit. I happen to love pomegranates
and have eaten them for many years.
There is something about the one-two punch of pure sweetness followed
by the slightly acidic tongue-tingling aftertaste that some of us
find appealing. But I know of other people who are put off by this
unusual combination. It was probably in an effort to mask the bitter
half of the pomegranate equation that the marketers at Pom Wonderful
("Wonderful" being itself a variety of the fruit) have
added other straight-up-sweet juices to the mix. I picked up an
artfully designed bottle of their pomegranate-cherry mix at the
food co-op. I enjoyed it but also thought the cherry flavor dominated.
Even when I diluted it, the mixture was still too sweet for my palate.
I missed the puckering tang of the original.
You can, of course, purchase whole pomegranates when they are in
season in the fall. By chewing the seeds you will release the dark
red juice. However, extracting edible material from a whole pomegranate
in this way can be embarrassing because of all the spitting and
slurping involved. It is perhaps something best done in the privacy
of one's own home. That is one reason that sipping a pomegranate
cocktail has become a socially acceptable substitute for slobbering
over a peculiar red fruit in public.
What the Science Shows
Serious research on pomegranates has only been going on for about
four years, and is still in a preliminary phase. Much of the research
on pomegranates comes from Israel, which, thousands of years after
the Bible was written, is still a major producer and exporter of
the fruit. In 1999 Israeli scientists began to analyze the contents
of various varieties and derivatives of the pomegranate, including
fresh and fermented juices and a pressing of seeds. They found "strong
antioxidant activity" that was "significantly greater
than that of red wine," a major dietary source of the anthocyanin-type
of antioxidant (Schubert 1999).
In another test, dried pomegranate seeds were found to have "antiseptic
and disinfectant properties" and "potent antimicrobial
activities" against test microbes including Bacillus subtilis,
and a form of E. coli (De 1999). This is reassuring in our era of
alarming new infections and confirms the sound basis of some of
the traditional uses of pomegranate in folk medicine, where, for
example, it was used as a treatment for diarrhea (Fetrow 1999).
The breakthrough article came in 2000. Israeli scientists, headed
by Michael Aviram, DSc, gave pomegranate juice to healthy male volunteers
and also to mice that were genetically predisposed to develop heart
disease. After just 14 weeks they found "potent antioxidative
effects of pomegranate juice" on the oxidation of lipids and
on isolated fractions of the "good cholesterol" HDL and
the "bad cholesterol" LDL, in both humans and test rodents.
In humans, pomegranate juice consumption decreased "bad"
LDL activity and increased markers for the "good" HDL
by a significant 20 percent. In the mice, the oxidation of LDL (which
is thought by some to be a major cause of heart disease) "was
reduced by up to 90 percent after pomegranate juice consumption."
Finally, pomegranate juice reduced the size of plaque (atherosclerotic
lesions) in the arteries of the mice by 44 percent. These are impressive
numbers. The same scientists concluded that pomegranate juice had
potent anti-heart-disease effects in both healthy humans and in
disease-prone mice "that may be attributable to its antioxidative
properties" (Aviram 2000).
The following year, the same group showed that consumption of 50
milliliters (a mere 1.7 ounces) per day of pomegranate juice for
just two weeks could lower the systolic blood pressure of hypertensive
patients by 5 percent. The authors concluded that "pomegranate
juice can offer a wide protection against cardiovascular diseases
which could be related to its inhibitory effect on oxidative stress…."
(Aviram 2001).
Dr. Aviram has been kind enough to share with me a preprint of
a forthcoming article. It shows that after one to three years of
consuming the same amount of promegranate juice, patients with preexisting
cardiovascular disease showed great improvement in many important
physiological measurements and pathological signs, compared to a
control group. These measurements included carotid artery stenosis
(CAS), common carotid intima-media thickness (IMT), blood pressure
and LDL oxidation (Aviram 2004). The implications of this are vast,
since heart disease remains the number one killer in many countries
of the world.
California scientists have found that commercially prepared juices
contain more antioxidants than preparations made purely from pressed
seeds in the laboratory. That is because the industrial processing
of pomegranates also extracts some of the bitter tannins that are
present in the fruit's rind. In other words, some of the benefit
of the pomegranate is associated with the very compounds that cause
its slight bitterness. Commercially produced pomegranate juice contains
tannins as well as other compounds, derivatives of anthocyanins
and ellagic acid, all of which are associated with antioxidant activity.
Scientists in Prof. Lester Packer's laboratory at the University
of California, Berkeley, have independently confirmed that pomegranate
juice contains at least three major antioxidants (Noda 2002).
Antioxidant activity is frequently measured through the Trolox
Equivalent Antioxidant Capacity (TEAC) test. Pomegranate juice has
been found to have a TEAC score of 18 to 20, which is an astonishing
three times higher than that of red wine or green tea (Gil 2001).
Pomegranates Vs. Cancer
In recent years, scientists have also turned their attention to
the relationship between pomegranates and another killer disease,
cancer. It has been shown in experimental animals that pomegranate
seed oil can prevent the formation of skin cancers by significantly
decreasing tumor incidence and the number of lesions. "Overall,"
these South Dakota scientists wrote, "the results highlight
the potential of pomegranate seed oil as a safe and effective chemopreventive
agent against skin cancer" (Hora 2003).
Korean scientists have shown that antioxidants from fermented pomegranate
juice caused a 47 percent inhibition of cancer formation in mice.
They concluded that "clinical trials to further assess chemopreventive
and adjuvant therapeutic applications of pomegranate in human breast
cancer may be warranted" (Kim 2002).
Potential Dangers?
How safe is pomegranate? There are sometimes allergic reactions
to the juice, but these very rare. The rind does contain a high
concentration of tannins and these theoretically could be toxic
to the liver. Some dried rinds have also been found to contain a
carcinogenic substance, aflatoxin B-1 (Selim 1996). Anyone concerned
about these issues should avoid eating rinds, especially dried rinds,
which are sometimes imported for medicinal purposes.
There is also an odd association of pomegranate with esophageal
cancer, a disease that is prevalent in northern Iran. Pregnant women
in that area consume a local food called "majum" or "majoweh,"
which contains a mixture of sour pomegranate seeds, black pepper,
dried raisins and garlic. There is some suspicion that "majum"
is responsible for the increased esophageal cancer rate in that
area. Rather than being chemically carcinogenic, however, it appears
that, if anything, this harsh and scratchy mixture causes physical
trauma to the esophagus, which then predisposes these individuals
to cancer (Fetrow 1999).
In general, though, commercial pomegranate juice seems very safe.
However, one distressing feature of these and other commercial fruits
and juices is the danger posed by pesticide residues. In California,
over 82,000 pounds of pesticide were sprayed on 57,000 acres of
pomegranate trees in 2001 alone, according to the Pesticide Action
Network (PAN). At PAN's website there is a detailed breakdown of
such pesticide use including information concerning those sprays
that are suspected of causing cancer (PAN 2003).
My own suggestion is to buy and drink organic pomegranate juice.
It is not cheap and you may be surprised to pay over $7.00 for a
32-ounce bottle of juice. But since patients in Dr. Aviram's study
consumed less than two ounces per day to attain major health benefits,
the daily cost is actually around 50 cents
.

My top choice is Lakewood or some other reputable producer of organic
juices. If interested, you can purchase a supply of their pomegranate
juice online and have it delivered to your door by
clicking here.

For those who don't like the taste of pomegranates, or prefer to
get their antioxidants in a supplement capsule, Solaray offers standardized
extracts of the fruit, which you can access by
clicking here.

My book, Antioxidants Against Cancer,
contains a full discussion of why and how foods containing antioxidants
can be useful in the fight against cancer, heart disease and other
illnesses. (It also has the most complete discussion I know of concerning
the interaction of antioxidants and chemotherapy/radiation.) You
can buy it by clicking
here.
--Ralph W. Moss, Ph.D.

References:
Aviram M, Dornfeld L, Rosenblat M, et
al. Pomegranate juice consumption reduces oxidative stress,
atherogenic modifications to LDL, and platelet aggregation: studies
in humans and in atherosclerotic apolipoprotein E-deficient mice.
Am J Clin Nutr. 2000 May;71(5):1062-76.
Aviram M, Dornfeld L. Pomegranate
juice consumption inhibits serum angiotensin converting enzyme activity
and reduces systolic blood pressure. Atherosclerosis. 2001
Sep;158(1):195-8.
Aviram M, Rosenbalt M, Gaitini D, et
al. Pomegranate juice consumption for 3 years by patients
with carotid artery stenosis (CAS) reduces common carotid intima-media
thickness (IMT), blood pressure and LDL oxidation. Clinical
Nutrition (2004, in press).
Fetrow CW and Avila JR. Professional's
Handbook of Complementary & Alternative Medicines. Springhouse,
PA: Springhouse Corp., 1999, pp. 518-520.
Foods of the Bible. Retrieved
February 8, 2004 from http://www.logia.net/products/pomegranate_juice.html
Gil MI, Tomas-Barberan FA, Hess-Pierce
B, Holcroft DM, Kader AA. Antioxidant activity of pomegranate
juice and its relationship with phenolic composition and processing.
J Agric Food Chem. 2000 Oct;48(10):4581-9.
Hora JJ, Maydew ER, Lansky EP, Dwivedi
C. Chemopreventive effects of pomegranate seed oil on skin
tumor development in CD1 mice. J Med Food. 2003 Fall;6(3):157-61.
Kim ND, Mehta R, Yu W, et al.Chemopreventive
and adjuvant therapeutic potential of pomegranate (Punica granatum)
for human breast cancer. Breast Cancer Res Treat. 2002
Feb;71(3):203-17.
Mahdihassan S. Outline of the
beginnings of alchemy and its antecedents. Am J Chin Med.
1984 Summer;12(1-4):32-42.
McLaughlin, Lisa. Pomegranate
Power. Time, December 1, 2003. Retrieved February 9, 2004
from http://www.pomwonderful.com/
Melillo L. Diuretic plants in
the paintings of Pompeii. Am J Nephrol. 1994;14(4-6):423-5.
Noda Y, Kaneyuki T, Mori A, Packer L.
Antioxidant activities of pomegranate fruit extract and its anthocyanidins:
delphinidin, cyanidin, and pelargonidin. J Agric Food Chem.
2002 Jan 2;50(1):166-71.
Pesticide Action Network report on pomegranates.
Retrieved February 8, 2004 from http://www.pesticideinfo.org/DS.jsp?sk=6015#TopChems
Schubert SY, Lansky EP, Neeman I.
Antioxidant and eicosanoid enzyme inhibition properties of pomegranate
seed oil and fermented juice flavonoids. J Ethnopharmacol.
1999 Jul;66(1):11-7.
Selim MI. Aflatoxin B-1
in common Egyptian foods. J AOAC Int 1996;79:1124-1129.
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